Web3 Gaming: 2022 and Beyond

Crypto Winter

According to the observations of GameFi in 2022, the ecosystem has already risen and fallen on the back of the 2021 NFT hype cycle. Early token rises and NFT mints were rewarded by the “NFT go up” mindset for games that were still in development and solely intended to provide players with an opportunity to earn money.

Many P2E gaming projects that were released in the last 12 months include sustainable design rather than providing genuinely enjoyable play experiences. These games instead of holding the Ponzi schemes are controllable using WASD (The game controlling keys other than arrow keys).

As traditional equities and other assets saw a wider worldwide decline, the 2022 cryptocurrency market also had a severe correction. Investors have tightened their decisions to risk-on assets, such as cryptocurrencies, as a result of rising interest rates that are intended to fight inflation. With the exception of Web3 gaming, which is proving to be a significant factor in the global growth of blockchain and cryptocurrencies, venture capital funding in those industries has also somewhat decreased. Despite the weak market, blockchain gaming has been demonstrating its strength in these trying times. Blockchain games may receive over $10 billion in investments this year, more than tripling the US$4 billion raised in 2021, according to a report by market watcher DappRadar. To be precise, 2022 has been a significant year for growth, investment, and development in both web3 gaming and NFTs, indicating a fruitful crypto winter.

According to the Binance research, the situation at current leading Blockchains in Web3 gaming are:

Report: games on BNB Chain dominate GameFi industry in Q3

Moving forward let’s review some of the major topics and metrics that indicate the development of these markets in this 2022 Web3 Gaming report. Read below how these turning points handled the market slump and how things are shaping up for next year after a year of significant growth for cryptocurrency markets and increasing attention to the web3 gaming field in particular.

Web3 Gaming

1. Gaming Model Switch

The gaming model transformation is partially a result of the game developers switching to concentrate on the game play aspect rather than the earning part. The phrase “play to earn” also establishes certain standards for the playerbase. In some regions of the world, playing Axie Infinity used to be a full-time job. However, their faltering economy made it clear that this was an unstable arrangement.

Developers started using the phrase “play AND earn” instead of “play to earn (P2E),” suggesting that you can make money while playing. Actually, this more closely reflects what true gamers desire. They prioritise enjoyable games. Additionally, if they manage to uncover a way to earn a little money while playing their games,

The problem gap arises when the small gaming startups embracing the new economic model and the profound AAA studios with high-calibre games devoted to a premium $60 price tag and paid subscriptions. But the twist comes as the AAA studios that are now converted to the wildly successful F2P(Free-to-Play) model. The difference between the rising P2E economic model and AAA game quality will eventually close.

Many studios and developers are working to create a Web3 game that is genuinely entertaining. Businesses are exercising a formula that is entertaining, equitable, and profitable for both the gamers and their creators of them.

Web3 gaming is not readily switching back to a free-to-play (F2P) model from a pay-to-earn (P2E) model, as both models can coexist in the web3 gaming space. However, there are a few reasons why some developers and players in the web3 gaming space are experimenting with F2P and other models such as play-to-play (P2P), Factory Models etc.:

Player engagement: F2P models give players the opportunity to earn rewards for their skill and effort, rather than just spending money. This can create a more engaging and satisfying experience for players.

Fairness: F2P models can be more inclusive and fair for players, as it allows everyone to access the game without spending money.

Revenue generation: F2P models can generate revenue through in-game purchases, while P2E models generate revenue through the sale of in-game assets or currency.

Community engagement: F2P models can build larger communities, as it’s more accessible to a wider range of players.

It’s worth noting that many developers and players are experimenting with different models to try and find the best balance between player engagement, revenue generation, and fairness.

2. Newly Launched Web3 Games in 2022

The top games with the most DAUs (Daily Active Users) in 2022 are listed by collective Research as follows:

Alien Worlds is a space-themed metaverse game.
Benji Bananas is a ridiculously informal smartphone game in which players gather bananas.
Solitaire Blitz is a simple card game.
Splinterlands is a game of card accumulation.
Illuvium is an open-world RPG game that invites you to gather NFT monsters called Illuvials. In PvE and PvP arenas, the player must engage opponents using these monsters.
Legends Reborn: Essentially a deck-building game, Legends Reborn by Gala Games is enhanced with web3 concepts.
My Neighbor Alice: Similar to Animal Crossing, My Neighbor Alice is a multiplayer-building game.

3. 2022 As The Year of Alphas

An essential stage of development is the alpha release. In software development, reaching a working build that you’re ready to share with the public is a significant accomplishment. It’s encouraging to see so many alphas and betas released this year.

It is true that 2022 was the year of the alphas. Axes Metaverse, Mytheria, Everseed, Sunville Farms, Moonville Farms, Eternal Dragons, Big Time, Ancient Society, Phantom Galaxies, Star Atlas, Farsite, Spider Tanks, Mirandus, Legacy, Superior, War Park, Chicken Derby, Green Rabbit, Guild of Guardians, R-Planet: Conquest, Farming Tales, My Neighbor Alice, TreeVerse, Life Beyond, etc. are some examples of games that fall under the initial release category.

4. Web3 Gaming investments/Funding review

The Web3 gaming and metaverse sectors received a lot of investment from venture capital firms this year. But the overall amount of money invested in these sectors fell from $5.5 billion in 2021 to $3.7 billion in 2022. (Footprint Analytics).

Animoca Brands is the market leader as of the publication date of this study, having invested in 61 projects in the web3 gaming and Metaverse categories. They are followed by Shima Capital with 29 projects and Infinity Ventures Crypto with 30 projects (CoinMarketCap). Even if it is happening more slowly than in previous years, the number of Game-Fi projects is still increasing. Yat Siu, a co-founder of Animoca Brands, has also made plans to launch Animoca Capital, a $2 billion metaverse fund.

With a $50 million B round, indie gaming studio Theorycraft secured the largest investment of the month in September. The trend of well-known gaming firms and developers entering the Web3 area is evident, with the founding team including members of Blizzard, Riot Games, and Ubisoft (Cryptoslate).

In October, Ubisoft and Take-Two Interactive participated in a $40 million Series A fundraising round led by Horizon Blockchain Games, the company that created the video game Skyweaver (DappRadar). More recently, Web3 game producer Fenix Games secured $150 million in order to purchase, fund, and distribute blockchain games (DappRadar).

Despite the unpredictability and difficulty of the market in 2022, it is evident that investors are still upbeat about the future of the blockchain gaming sector.

5. Ecosystems and Web3

Even if Axie Infinity and STEPN may have been the first projects to become widely popular, they are no longer the leading initiatives in the field. Alien Worlds and Splinterlands are the current leaders in terms of active users, with Alien Worlds claiming 131K average active users and Splinterlands closely trailing at 98K. Only the players of these two games account for almost 30% of all gamers on the web3 platform (Footprint Analytics).

The best performers in terms of transactions are WAX and Hive. The popularity of Alien Worlds and Splinterlands, which account for 54.55% and 99.85% of each platform’s overall users, respectively, is crucial to both of them as a blockchain technology (Footprint Analytics). BNB, the third-largest chain in terms of gamers and gaming transactions, hasn’t yet created a standout game in the genre.

Despite this, BNB Chain is still one of the gaming industry’s most resilient chains. With 299 new projects debuting on the platform in 2022 alone (excluding December) and a 37% market share in terms of web3 gaming protocols, BNB continues to dominate in terms of both new project launches and market share (Footprint Analytics). When it comes to new initiatives, Ethereum comes in second.

It is obvious that the world of cryptocurrency gaming is continuously changing, with new players appearing and established ones fading away. Although Splinterlands and Alien Worlds may currently be the dominant powers, the future is still uncertain.

6. Rise of Metaverse

The six basic elements that make up the Metaverse—blockchain, interactivity, games, AI, networks, and IoTs—are more popular than ever. According to Goldman Sachs, the potential Metaverse economy could represent an $8 trillion opportunity by 2022, according to Gartner, which recently designated the Metaverse one of the top five emerging trends and technologies for that year (Bitcoin.com). Due to the fact that gamers have long been participating in immersive virtual experiences and creating social ties, gaming is crucial to the growth of the Metaverse.

Tokens

Free-to-Own: The Limit Break gaming studio’s Free-to-Own (F2O) marketing strategy is minting a genesis NFT collection (in Limit Break’s case, DigiDaigaku) and giving them away for free in an exclusive and covert manner. A new gaming economy is being proposed as an enhancement to both free-to-play mobile games and play-to-earn business models that sell game NFTs to players up front. F2O sets the groundwork for this new economy. This model is among the most encouraging ones we’ve seen in 2022 for web3 gaming, regardless of whether F2O is fair or not.

Soulbound Tokens (SBT): SBTs are non-transferrable digital identity tokens that can stand in for a person’s or an organization’s credentials, expertise, and/or reputation. These tokens represent and publicly validate an individual’s reputation, accomplishments, and skill level in a novel way that will have broad repercussions for web3 games, guilds, players, etc. Although SBTs are still a relatively new idea, developers are actively working on SBT products that may be available by the end of the year.

Permanent Death: This refers to the gameplay mechanic in which a player’s character is reset to zero upon death. The more battles they win as they advance in the game, the more competent their character becomes, and the more the game’s owner is rewarded. However, if they lose, their character passes away for good and the NFT that represents it is burned. As it promotes talent, strategies, and more deliberate risk-taking, the idea can assist web3 gaming transition from playing for profit to playing for fun and embracing difficulty.
Physical Backed Tokens (PBT): The developers of Azuki, Chiru Labs, released this novel open-sourced token standard in October. It links a physical object to a virtual token on the Ethereum blockchain. Using physical objects to create digital experiences; tracking the ownership history of physical commodities; and decentralized verification of goods are all possible with PBT. With PBT, users may now create a collection that includes both digital and physical items, exchange authenticated goods, or take part in physical quests.
ERC-4907: Since NFT rental platforms have grown in popularity in the digital sphere, the Double Protocol-proposed ERC-4907 standard has quickly emerged as one of the most significant token standards thanks to its novel and surprisingly straightforward implementation. The ERC-4907 standard does away with the requirement for collateral in lending and borrowing NFTs thanks to its dual-role capability. NFT owners, buyers, marketplaces, and artists will have access to safer and more lucrative opportunities if it becomes generally accepted as the norm for NFT creation and programming.

Sensational Projects In 2022

Kiraverse: Built on Unreal Engine 5, is an online multiplayer game, which allows players from all over the world to participate, compete, and gain achievements to unlock or rent avatars, skins, weapons, and other items. Battle Royale and Elimination are the two game types that KIRAVERSE will debut with. To improve their gaming experience, players can acquire in-game achievements and own, buy, or rent characters, skins, weapons, and other items.
Illuvium: A collectible 3D fantasy RPG game with 343k Twitter followers that has developed a substantial and devoted fan base. In addition to concluding a virtual land deal for over $72 million this year, Illuvium also just made the auto-battler game mode’s first private beta available. The game has received overwhelmingly positive reviews so far and has AAA visuals and gameplay.
Shrapnel: The project has garnered a lot of interest from the public, particularly in the West. It is being developed by a team of seasoned developers that have won BAFTA and Emmy awards from series like HALO and Call of Duty. Shrapnel, which won “Most Anticipated Title” at the Polkastarter GAM3 Awards this year, is evidence that Web3 games’ quality will continue to rise.
Big Time: A forthcoming multiplayer action role-playing game that is now in early access. This project’s aim of creating a “second-generation crypto game” in terms of its in-game economy has been obvious this year, among other things. Big Time recently unveiled full information on its token and economy, which aspires to build a player-driven circular economy.
Tatsumeeko: A multi-chain MMORPG designed to “build communities and deepen worldly relationships” and based on the Tatsu.GG Gaming Bot in Discord. The Tatsumeeko proof-of-concept generated over $369K in microtransactions, surpassed 62K MAU, and over 4.7M virtual products sold. The well-known Discord communities of PewDiePie, Davie504, Moistcr1tikal, Mobile Legends, and Team Liquid, and the fan community of Kanye West, Ariana Grande, and Hololive Fan Server already have Tatsumeeko.

What’s in for 2023?

Cryptocurrency volatility is nothing new, and 2022 was a true rollercoaster for the entire sector. It also represents a remarkable chapter in the artifacts of crypto history. It will be a useful lesson to educate both experienced developers and beginners that cryptocurrency is still “a work in progress” while simultaneously highlighting how far it has come. Future developments in this quickly evolving industry will be shaped by innovators and visionaries who remain focused and persistent.

The two industries that are most likely to use blockchain technology to spread cryptocurrency are Web3 gaming and Metaverses. Following a bright start to 2022, economic and social unrest has had an impact on international markets, particularly tech.

Crypto and NFT advocates have had to deal with hacks, significant falls, and plummeting token prices. Web3 gaming and NFTs are still very much alive and moving forward in spite of all the FUD (Fear, Uncertainty and Doubt).

As the industry develops, there will be more obstacles and setbacks, but we also anticipate that market recovery, adoption by Web2 businesses, and significant technological advancements will serve as the catalysts for a number of innovative NFT and Web3 Gaming projects and trends in the coming year and for many years to come.

The blockchain sector may have been jolted by the bear market and other problems, but the web3 gaming alternatives are just becoming better. In 2023, It can be confidently expected that there will be even more advancements in blockchain gaming with good value returns.

UX Analysis of Decentralized Exchanges (DEXes)

Ever wonder why do design competitors copy? 🤔 Designers usually copy the style, built, design, and all possible similarities and launch new products with slight changes.😵‍💫This statement begs a question: Why do UX designers copy the exact style?

It is because,

“The majority of users’ time is spent on other websites. This indicates that visitors want your website to operate similarly to every other website they are already familiar with.” –Jakob’s Law

This is the reason why many Decentralized Crypto Exchanges (DEXes) look almost the same with hints of different features to give their users a welcoming look and feel. 🤯

In this analysis, our UX designers picked out the 8 most commonly used exchange platforms and discussed the similarities and differences including unique UX features of the DEXes. We will be discussing the following DEXes:

Orca
Sushi
Symmetry
Raydium
Quickswap
Traderjoe
Sunswap
Osmosis

ORCA

Orca simplifies the trading, farming, and constructing of cryptocurrencies. On the Solana blockchain, Orca is the best place to exchange cryptocurrencies. On Orca, you may swiftly swap tokens (thanks to their Fair Real-time Price Indicator).

Key Features:

Users do not have to look for a place to search for any currency token. Right at the top, a search bar is available to directly input the token with its values.

Hassle-free trade of stablecoins in a separate tab. Users can easily trade the stablecoin with a high Annual Percentage Rate (APR) as compared to other platforms.

Targeted Users: Traders looking for a way to trade cryptocurrencies on the Solana blockchain.

SUSHI

Sushiswap supports 14 chains and offers an alternative to the trading of tokens from liquidity providers (LP). Users can purchase and sell through Sushi DeFi and decentralized exchanges using SushiSwap, which uses the Automated Market Maker (AMM) protocol.

Key Features:

The Converter provides for two types of users. Those who have the currency limit knowledge can easily swap the amount. The second tab “Limit” indicates all the limits on each currency for the users with no or less limit knowledge.
Sushiswap provides users with guaranteed security while trading to never lose their assets. The feature is known as SushiGuard. SushiGuard protects users from Maximal Extractable Value (MEV). Sushi developed this feature to protect users from front running.

The repetitively similar feature between Sushi and Ocra is the wallet connection functionality available at the bottom of the converter. It is for the user’s ease to get the wallet connection at a click.

Targeted Users: Crypto traders that seek multiple pool liquidity options.

SYMMETRY

Symmetry is known to be a fast DEX as it is built on Celo and xDai networks. Symmetric is made with the goal of promoting Decentralized Finance’s mass adoption, and it was created with the needs of new users in mind.

Key Features:

It has a slider range provided with the converter which allows users to enter the amount using a slider. Users can manage how to enter the amount by changing the input method from text to slider. By using the slider, the user gets quick value information by adjusting the thumb of the slider.

Secondly, it has a real-time crypto graph indicating the rise and fall of currency value. Easy for a user to make the decision for swapping. It is a comparatively better approach to update the users on the token values because visuals are memorized for a longer period of time than texts and just numbers.

Targeted Users: For the users who want to manage their assets, provides an on-chain pool; which means instead of paying the index holders, users get earning fees and high transaction speeds and almost no cost.

RAYDIUM

The problems associated with decentralized AMM architecture, such as excessive gas costs, pointless failed orders, and liquidity fragmentations, are addressed by Raydium.

Key Features:

Price is updated promptly which user can select whether to accept or decline the change. Providing this feature on the platform creates a sense of transparency which build the user’s trust. Having this feature guides the user to make the decision according to the price fluctuation and they will not be uncertain of what comes next.
Both of the currencies graphs exist on the main converter screen assisting the users to readily make any decision.
The navigation menu on the left is opened on the landing page for easy access to current or any other features. It also highlights the current page the user is on.
After every 10 sec, the price updates on every platform. This platform is also the same but here users have to click the approve button to make sure they are well aware of the price change before doing any transaction.

Targeted Users: Users of cryptocurrencies that require an on-chain order book AMM enabling the development of Defi to boost trading control.

QUICKSWAP

Quickswap functions similarly to Uniswap in that users provide liquidity and earn transaction fees when they swap tokens from these liquidity pools.

Key Features:

Real-time token info and other tokens info before swapping or making a transaction.
Token history right off the main panel for the past 5 years max. It is available in the pro mode for crypto experts to analyse the patterns.

After selecting the pair, it not just shows the information but also the pools where these tokens are present so the user can directly add the liquidity in that pool.

Targeted Users: Cryptocurrency traders that want to transact on a DEX powered by Polygon with almost no gas fees.

TRADERJOE

Other DEXes support the address access manually known as the pilot token, but in traderjoe, the token is reflected automatically at the converter. In many aspects, Traderjoe is similar to other decentralized exchange platforms accessible in the Defi area. Although it has tools for trading, liquidity pools, and yield farming, its standout feature, “The Rocket Joe,” is the main reason consumers utilize it.

This rocket will serve as the starting point for Defi protocols. It enables cryptocurrency producers to introduce their own token and build their Protocol Owned Liquidity from scratch.

Key Features:

In other DEXes, there is no functionality to know when a new token is added to your wallet. But it is available in Traderjoe. The import token option shows you if the token has been charged to the wallet.
- The procedure goes like this, add tokens directly to the wallet from the platform and after the swap, we have to manually add the tokens to our wallet by copying the token address to check the token amount.
For pro-crypto experts the chart with token history is also available by default, the users do not need to click and open any tab like quickswap. This chart helps them visualize and make a decision based on the crypto value patterns.
Traderjoe gives you an option to add the swapped token to your connected wallet. Right after the users trade the token, they are provided with the option to send the swapped token directly to their wallet, and it notifies the user when the token has been charged.

Targeted Users: It promotes the consumers’ usability with compelling advantages such as incentivisation. The system is user-friendly for new users.

SUNSWAP

A TRON-based trade protocol is called SunSwap. Its unique feature is that all trading fees are paid out to the protocol’s liquidity providers rather than the protocol itself.

Key Features:

Sunswap minimizes the additional step that is supported by other DEXes. Providing the direct sending of the amount to the other address after swapping. It allows the addition of the recipient and sending of the swapped token directly to another address.
It also provides a feature if in case the user wishes to swap and send the tokens to someone else then he or she can swap the token first and then send it to the respective person.

Targeted Users: Per users’ requirements, conversion between any two TRC20 tokens is possible based on system price.

OSMOSIS

At first look, Osmosis provides a welcoming attracting interface with colors and design elements. Vibrant colorful illustrations can easily attract users to engage with the platform. It can be appealing to some newbies as well.

Key Features:

Bigger token icons to clearly ease the user in indicating the currencies. Most of the dexes show the token icons in small size in contrast to that here on osmosis, they made them reasonably larger to show the tokens symbol in a more efficient way.

It also provides a simple navigation panel on the left side for the current and other available features.

Targeted Users: Crypto traders interested in an AMM on Cosmos blockchain.

Final Note 🏁

Before beginning the analysis, we discussed similarities among the DEXes and why users prefer them. This is why in the majority of the DEXes, the converter block being the heart of the DEX, is placed in the middle of the home page. Furthermore, we have noticed in Symmetry, Raydium and Traderjoe that they have enhanced the UX by adding a graph of crypto value. The visualization helps the users to make a decision based on the patterns, also, it is easier to memorize an image rather than text or numbers.

Two of the above-enlisted DEXes, focus on the usability of new users. Their platform is designed per the concept of ease for new users. This also adds to the favour of unique feature points. The user will only feel attended to if they get a proper guideline 📝 or a walkthrough 🚪 on any new website they enter.

To buildup a great user experience, speedy transactions, supporting rare digital tokens and providing users with better prices than the other DEXes are all secondary. Firstmost element is the interaction of the consumer with the platform. 👨‍💻

To achieve a top-notch neat user experience, the effort goes in by the creative and analytical thinking of the designers, the substructure and assistance of the developers as well as the rational guidance and support of the project managers. Only then, do the users get to enjoy a smooth interface with their desired options. As proven, teamwork makes the dream work! 🏆

We at Expedite, create experiences that are based on the best UX practices, market research, and user testing. Schedule your meeting with us right away to get your products best for a smooth user experiences.

Check out our METAMASK case study.

Finding The Best Web3 UX Process (Hint: There Isn’t One)

Technologies around the world are causing a transition from Web 2.0 to a trustless and permissionless Web3, causing the global technological environment to change quickly. This has compelled the conventional recognized software businesses to form Web3-specific teams and convert their typical web systems to web3.

But now Web3 is having trouble gaining widespread adoption due to a lack of knowledge and technological complexities. The sole reason for this is the lack of user diversification experience. As the technology itself is complicated, it should at least have a user-friendly interface that gives the user the impression that it has ease of use and a high user diversification experience.

User diversification is a path to a productive and forward-thinking Web3 environment in the future. Mass adoption equals a fulfilling user experience. The more people who utilize these digital environments and tools, the more they resemble the real world. As with the current face of the internet and the web, it might happen as soon as some anticipate.

At expedite, being the advocates of web3 design, we have concluded that design is the first and foremost interacting element that enhances the user experience. In this article, we will be discussing the categories of product launches and the processes of UX design that are the best fit for a product launch in the Web3 space.

Types of Product Launches and their design strategies:

1. For Products that just want to jump into the market OR want to onboard investors by showcasing ideas.

These sorts of products are known as Minimum Viable Product (MVP) and can be introduced to commerce after quick steps. The term “minimum viable product,” or “MVP,” refers to a product with just enough features to draw in early adopters and validate a product concept. In the web and software domains, the MVP can assist the product team in gathering customer input as soon as possible so that they can iterate and enhance the product.

The MVP is essential to agile development since the agile process is centered on validating and refining products based on user feedback.

The UX design processes for the first product category are as follows:

Understanding

The biggest chunk of the initiating design phase is in understanding the project and its requirements. What are the pain points of an end-user? What can be modified in the current product to enhance UX? and how to make the experience of an end user smooth and consistent?

Before creating an MVP or prototype, a UX designer seeks to understand what drives a user and what validation they are looking for. The intersection of UX development and design occurs when the proper products are provided to create a user’s capacity and motivation to accomplish a task.

For understanding, we start by elicitation and requirements gathering.

Requirements Gathering

Understanding the user’s perspective is essential to mastering the UX design process; however, working with actual users to conduct in-depth user research, which results from the many methods of requirements gathering, is the only way to discover what that perspective is.

By doing this first, we will need to make fewer revisions in the future, saving us a lot of work, time, money, and resources. If we conducted research first and then design, we would need to make significant design adjustments to accommodate the needs of the customers we have spoken with.

This has the advantage of allowing consumers to interact with an existing system directly. Some of the techniques that can be used to collect requirements:

Stakeholders Meeting
Interviews
Focus Groups
Client Surveys
Req Gathering Form

Branding

Product branding is a strategic fusion of design, marketing, and experience that distinguishes one product from others in the same category. It includes every aspect of the product, including the name, graphic design, materials used, delivery method, and physical appearance of the packing.

Product brands have become increasingly sophisticated and specialized for each product. A product’s niche differentiation is the objective.

However, at the core of branding, UX is about knowing the users, establishing the brand’s tone, and then designing helpful products that promote great user experiences. Branding Includes the following elements of a company:

Logo Design
Color Palette Finalization
Mission statement
Tagline
Company’s signature font styles

Design

Formally, there are three main design elements that makeup product design: quality, functionality, ease of use, and appearance.

To build a successful, competitive product, you will need to carefully consider each of these three criteria: an appealing, contemporary design; a useful functionality that helps users deal with their problems, and ease of use can be stated as a user on a website accessing the homepage within 3 seconds of opening the link, and maximum availability, the design must enable high performance and security as well.

To have an improved design process we must consider 3 things.

Get to know your project purpose well enough. Carefully examine individuals for whom the product is meant to pinpoint the best possible course for future product design.
Be not afraid of issues. Make it a task for your team to identify and resolve them, instead. You’ll probably need to redo the outcome if you consistently put off solving problems or entirely miss them in favor of focusing just on the tasks you excel at.
Strategizing your budget in compliance with the design needs is also essential, as it can get both the client and designer in an indecisive spiral where the finances and requirements don’t go side by side.
The elements in the design to produce or modify are:

User Flow charts

The user flow guides users through a series of processes from their entry point to a successful conclusion and end action, such as end-users purchasing a product.

Lo-Fi Wireframing

Low-Fidelity or Lo-Fi wireframing is a basic wireframe that describes the layout of web pages or app displays. They assist you in conveying the “main idea” of your product rather than the specifics.

Prototypes

A prototype is an early version of a product that has been produced to test functionality. System analysts and users typically utilize a prototype to assess a new design that aims to increase precision. In certain models of the design workflow, the stage between formalizing and evaluating an idea is the creation of a prototype.

Quick Evaluation

Quick Evaluation is important because it enables teams to determine whether their design is effective for their users. Since testing with high-fidelity designs yields more insightful feedback from end users, the evaluation phase typically begins after the high-fidelity design is complete. The team validates the product with end users and stakeholders through a series of user testing sessions. Evaluation is a crucial phase in the design process where designers would test the prototype.

2. For products that require quick UI with detailed research on UX:

When the clients ask for enhancement of the user experiences based on real user data having thorough research of user experience to launch any product, in this type of product launch the focus is on the detailed research of UX for the product with a short launch window having a simple quick UI. This sort of product is studied and data is gathered using user feedback, reviews, surveys, and the normal initial procedures discussed above. Understanding, Branding, Design, Quick Evaluation, and designer’s testing prototype.

The client can now onboard investors using this prototype OR enter the market. Meanwhile, the UX designers would begin gathering data in preparation for the launch of the next edition, which would have a better UX and be more user-centered. The continued procedures would include:

In-Depth Evaluation

In the deep evaluation method, the team runs usability testing, qualitative testing with moderated usability testing, and quantitative via data gathering through product usability interviews, social survey forms, product communities, testing groups from actual users etc. For testing a running piece of design there are multiple ways to achieve that. One is the Qualitative + Quantitative usability testing through Maze

Research

If you are wondering about the research after launch then yes! We strongly abide by the rule of iteration. Iteration is the key to a brilliant UX enhancement.

The product launch research process can be broken down into seven general steps: understanding the market and the competition, focusing on the customer, developing a distinctive value proposition, choosing a marketing strategy, testing the product and general strategy, launching the campaign, and monitoring the overall lifecycle. These steps include Competitive Analysis, User Interviews/Personas, focused groups, Affinity Mapping, Journey Mapping, Information Architecture (Optional), and User Flows.

Design Refinements & Final Evaluation

Design refinement can be defined as the process of changing a concept to make it more useful/easy to use or aesthetically beautiful. Renovating a certain design element, such as a web page’s layout, to make it easier to view.

In design refinements, the design system, UI, and prototype are modified if requested by the client. In this final testing, the product’s usability is examined. Both comply with Qualitative and Quantitative separately and at once.

This final evaluation helps to provide proof to the client about any change history, also maintains a log, and that the product is tested and verified, etc.

3. For Products that have enough time to follow UX Processes and want to get into the market with a User-Centric Product.

The final product category in which the time is fully invested to follow the thorough UX processes on to the product, making it a user-centric product. These products are called user-centric because they follow User Centric Design (UCD) in which the user is the heart and soul of the product. The needs, goals, and feedback of the consumer when creating digital products are the top priority.

This type of process follows the same initial procedure in understanding the business, gathering the requirements via surveys and forms then branding the product having a signature theme and consistent design. The design and Evaluation follow the same procedures as above. However, In the research phase, a few new options are involved.

Understanding

Requirements Gathering
- Stakeholders Meeting
- Req Gathering Form

Branding

Logo Design
- Brand Guide

Research

Competitive Analysis
- User Interviews/Personas
Focused Groups (Optional)
Affinity Mapping (Optional)
Journey Mapping (Optional)
- Information Architecture (Optional)
User Flow

Design

Lo-Fi Wireframing
Design System
UI Design
Prototype

Evaluation

A heuristic evaluation can be used to determine how user-friendly a website is. In other words, it evaluates how usable the website is. In a heuristic evaluation, unlike user testing, where users assess the website (or prototype), the site is evaluated by usability specialists.

To conduct a heuristic evaluation, the experts perform Usability testing inclusive of

Usability testing
- Qualitative
  - Moderated Usability testing
Quantitative
- Data Gathering through Survey Forms
Qualitative + Quantitative
- Usability testing through Maze
- Design Refinements

Summary:

User diversification experience is the common lacking point of most Web3 products. It is not an impossible approach to reach every category of the user, but the design can be made smooth, consistent, and attractive enough to get a massive percentage to adopt this young technology. The UX is said to be the heart and soul of any product-based business.

It has a 400% conversion rate of potential to convert one-time clients to your daily users. Brands need to focus on the User Experience as much as or rationally speaking more than other areas. The above processes are curated to help Web3 design companies follow a guide and produce compelling products with a high conversion rate and user concentration respective to their type of category of product.

Expedite Live Design Supported Products

We take pride in successfully completing and deploying satisfied clients’ products. The experiences that we gained in the design processes are all part of our learning to make the processes more user-friendly in the future. You can check Unipilot and Metadot to see live results. Check out our work for more inspiration.